
Target: Frans Muller, Chief Executive Officer of Ahold Delhaize
Goal: Stop delaying cage-free commitments for hens.
For nearly a decade, Ahold Delhaize, a leading grocery retailer, allegedly failed to uphold its commitment to ban cages for hens, despite a public pledge to be 100% cage-free by 2025. This apparent delay, exacerbated by the extension of the deadline to 2032 without a clear plan, would have condemned millions of hens to a lifetime of confinement in cramped wire cages. Such practices raise serious ethical concerns and demonstrate a troubling gap between the company’s promises and its actions.
Despite their public commitment, Ahold Delhaize’s lack of transparency and accountability seemingly allowed a harmful status quo to continue for years. The absence of a definitive roadmap until now apparently implies a disregard for animal welfare that cannot be overlooked. The demand is clear: companies must be held to their promises and ensure humane living conditions for the animals within their supply chains.
To reverse the culture of neglect and promote genuine progress, Ahold Delhaize must live up to their animal welfare commitments. This change is not just necessary; it is a vital step in safeguarding the welfare of hens and restoring trust between corporations and the consumers who rely on them for accountability.
PETITION LETTER:
Dear CEO Muller,
The commitment to become cage-free by 2025 has been pushed back to 2032 without a transparent plan, raising significant alarm regarding animal welfare within your supply chain. Millions of hens have allegedly endured prolonged suffering in cramped cages due to Ahold Delhaize’s failure to act on its promises. This behavior not only undermines the company’s reputation but also seemingly reflects a disturbing disconnect between marketing and reality, which cannot be tolerated.
Recent actions from concerned citizens, including demonstrations and petitions, have urged your company toward transparency and the establishment of a framework to eradicate cages. However, accountability is critical to ensure these new measures lead to real change. Those who have been harmed due to the inaction must see that there are consequences for failing to uphold commitments that directly affect animal welfare.
We urge you to implement appropriate penalties for the alleged failures to meet your cage-free commitments. Committing to these measures is essential not only to maintain credibility with your customers but also to demonstrate true leadership in animal welfare.
Sincerely,
[Your Name Here]
Photo credit: Pixabay






