Target: Brian Niccol, CEO of Starbucks
Goal: Stop the dairy-free milk surcharge at Starbucks and ensure humane treatment of all animals in the supply chain.
The recent actions of Starbucks concerning their dairy-free milk surcharge have sparked outrage among animal rights advocates and consumers alike. Activist James Cromwell, known for his dedication to animal welfare, glued himself to a Starbucks counter to protest a policy that he claims disproportionately affects those seeking vegan options while not addressing the underlying issues of animal cruelty in dairy production. This dramatic act highlights a serious disregard for both consumer choice and animal rights, and it is imperative that Starbucks takes notice and implements changes in their policies.
Cromwell’s protest is not just about a surcharge; it represents a broader critique of how animals are treated in the dairy industry. The suffering endured by dairy cows, including confinement and exploitation, is often ignored in the pursuit of profit. By continuing with the surcharge, Starbucks perpetuates this system of cruelty, which many consumers find unacceptable. Customers expect more from a company that claims to embrace ethical practices, and action must be taken to rectify this injustice.
It is crucial for corporations like Starbucks to lead by example and prioritize humane treatment of animals alongside responsible business practices. Demanding the elimination of the dairy-free milk surcharge and ensuring transparency in sourcing ethical options is not only necessary but urgent. Starbucks needs to hear the call for compassion and accountability in their supply chain.
PETITION LETTER:
Dear CEO Niccol,
Recent events concerning the dairy-free milk surcharge have prompted a wave of concern regarding the treatment of animals within the dairy industry. As brought to public attention by the respected activist James Cromwell, the surcharge not only imposes a financial burden on those who choose vegan options but also indirectly supports the ongoing cruelty faced by dairy cows, who are often subjected to inhumane conditions in order to fulfill corporate interests.
The protest while glued to a Starbucks counter serves as a stark reminder that consumers are no longer willing to overlook the suffering of animals in the pursuit of convenience or profit. Dairy cows endure confinement and exploitation that contradicts the compassion values that many of your customers hold dear. Addressing these practices through your policies is essential to restoring trust and demonstrating the commitment to ethical treatment of animals.
To that end, it is essential that Starbucks eliminates the dairy-free milk surcharge and commits to sourcing products that represent humane and ethical treatment of animals. Consumers expect Starbucks to not only offer choices that align with their values but also to lead the charge against animal cruelty in your supply chain. Listening to this demand is not just an opportunity for better business; it is a chance to make a significant, compassionate impact.
Sincerely,
[Your Name Here]
Photo credit: Pixabay
