Target: Kevin Mansell, CEO of Kohl’s
Goal: Stop selling real fur products that are labeled “faux”
Kohl’s was recently caught in the disappointing act of selling real animal fur that was labeled in stores as “faux” and cruelty-free. The Humane Society of the United States (HSUS) investigated the issue and, after laboratory testing, discovered that many handbags made available for sale in October and November at the stores were made with real rabbit fur. Urge Kohl’s to avoid this mistake in the future by refusing to sell fur in stores.
The not-so-faux handbags found to be falsely labeled belong to the popular Kohl’s brand Nicole Lee Fabiola, and consumers should refrain from purchasing these products if they wish to shop for cruelty-free gifts this Christmas season. The fur trim around these leather satchels comes from once-living animals. In addition to upsetting customers and animal-lovers across the nation, Kohl’s has also violated the Federal Trade Commission Act by deceiving consumers and falsely labeling its products. Allegedly, the fine could reach up to $16,000 for each violation.
More upsetting is the gruesome truth about fur products and animal cruelty. To meet the demands of fashionistas, millions of sentient creatures are killed and tortured every year for their soft furs, and some are even skinned alive. This process is excruciating and vile, but still it exists for no reason at all. Faux fur is nearly identical to the real thing, and so it is time that Kohl’s break away from selling cruel products altogether. This gigantic department store can broaden its consumer base by marketing stylish as well as compassionate products.
Urge Kohl’s to clean up its act and go fur-free for good.
Dear Kevin Mansell, CEO of Kohl’s,
It was recently discovered that a line of handbags marketed as “faux” products were actually made from the fur of real rabbits. This heinous case of false advertising must be dealt with immediately, and therefore your company must pledge to stop selling fur products altogether. This incident disappointed consumers and animal activists alike. Lying to customers is bad enough, but false advertising is against the law and it violates the Federal Trade Commission Act. This crime, whether intentional or not, will undoubtedly result in severe repercussions.
To help remedy this unfortunate incident, I urge you to pledge to be fur-free in the future. It is your responsibility to ensure that a similar event will never occur at Kohl’s again.
[Your Name Here]
Photo credit: EIC via Wikimedia Commons