Target: CEO of Kellogg Company, John A. Bryant
Goal: End partnership with notoriously unsustainable Indonesian palm oil corporation
In recent years, palm oil has become an increasingly popular, cheaper substitute for vegetable oil in the United States. Large food companies have sought to purchase vast quantities of palm oil from tropical areas of Asia, Africa and South America. However, the production of palm oil often involves widespread deforestation of some of our planet’s most ecologically valuable rainforests, clearing millions of hectares of land and releasing countless tons of carbon dioxide into the atmosphere each year.
U.S. giant, Kellogg Company (Kellogg’s), has recently entered into a new partnership with an Indonesian palm oil company that is known as being one of the most destructive companies in the industry. The company, Wilmar International, was given the title of “least sustainable corporation in the world” by Newsweek, pulling ahead of other notorious companies such as TransCanada, Exxon Mobil and Monsanto. Satellite imagery has revealed Wilmar International’s devastating practices of illegal logging in protected areas and illegal burning of large expanses of forest.
Kellogg’s, in an attempt to control the Chinese snack market, has joined with this corrupt company and has therefore helped to continue deforestation in Indonesia. Despite public pressure, and a promise from Kellogg’s to comply with certain sustainability standards, Wilmar International continues to circumvent guidelines for sustainable palm oil production. Despite apparent willingness to change its practices after public uproar following large-scale wildfires, Wilmar International has shown very little initiative to change its unsustainable ways.
The effects of deforestation are irreversible. With the loss of Indonesian rainforests comes the potential loss of many endangered species of plants and animals and a sharp decline in biodiversity. Demand that Kellogg’s end its partnership with Wilmar International until the palm oil company ceases its practices of massive deforestation and becomes truly sustainable.
Dear John Bryant,
The deforestation of some of Earth’s most ecologically valuable areas has historically led to the extinction of countless species of plants and animals and has helped contribute significantly to climate change. One of the largest offenders in terms of deforestation is the palm oil industry, with Wilmar International taking the lead in least sustainable companies in the world.
With its new partnership with the unsustainable Wilmar International, Kellogg Company has contributed to widespread destruction and deforestation in the name of monetary gain. By creating an even greater demand for palm oil, Kellogg Company will ensure that even more of Indonesia’s rainforests are lost to logging, burning and clear-cutting.
Sustainable palm oil production is not difficult to achieve, and many companies have already found ways to produce palm oil without massive deforestation. I strongly urge you to end your partnership with Wilmar International until the company commits to becoming entirely sustainable. Only then will you ensure the preservation of our planet’s most valuable ecosystems.
[Your Name Here]
Photo Credit: Blatantworld.com via Flickr