Target: Procter & Gamble CEO Robert McDonald
Goal: Remove cancer-causing aluminum from deodorants
Research has shown that the aluminum-based compounds found in antiperspirants and some deodorants have been linked to breast cancer. Aluminum is the active ingredient found in antiperspirants. It works by forming a temporary plug in the sweat gland, blocking sweat from rising to the surface of the skin. With prolonged use, this chemical can build up in the body as a result of being absorbed by the skin, and can potentially increase estrogen hormones near the breast. High amounts of estrogen have the ability to promote the growth of cancer cells in the breast, leading to breast cancer.
Though there are other studies that have shown no negative effects from using aluminum-based products, the existence of the evidence we do have suggesting aluminum-based products may lead to breast cancer is enough to warrant a change in the products we use. Aluminum has also been linked to Alzheimer’s disease. Antiperspirants are now required to be sold with a label warning patients suffering from kidney disease to not use the product, as aluminum can be dangerous for those with failing kidneys, proving how the chemical is absorbed into the body through the skin.
Demand that Secret, a leading producer of deodorants and antiperspirants, set a positive example for all other antiperspirant producers by finding an effective alternative to aluminum in order to protect consumers from potential long-term health risks. In the meantime, consider boycotting these questionable products and instead use organic deodorants sold at your local health food store.
Dear Mr. McDonald,
Research has shown that aluminum-based chemicals found in your deodorants and antiperspirants have been linked to breast cancer. Because aluminum plugs the sweat glands to reduce perspiration, the chemical can build up inside of the body and can potentially increase the estrogen hormone near the breast. High levels of estrogen can cause the formation of cancer cells in the breast. Aluminum-based products can lead to breast cancer for frequent users, and most people use deodorant/antiperspirant every day, causing them to be at risk for developing cancer.
Protect the health and well-being of your customers by removing this potentially deadly ingredient from your products. Instead, find an alternative antiperspirant ingredient that is safe to use long-term. Your consumers deserve long, happy lives—protect the health of your consumers by producing healthier products.
[Your Name Here]
Photo credit: danisabella via Flickr