Target: John Mackey, CEO of Whole Foods Market
Goal: Commend Whole Foods for incorporating genetically modified organisms (GMO) disclosure labels
Whole Foods, the organic and natural grocery store, has announced that it will require all products sold in its North American stores to carry a label saying whether they contain GMOs by 2018. GMOs are crops that have been genetically manipulated to increase pesticide and insect resistance. These products are generally deemed to be safe. However, since the United States does not require safety testing for GMOs before they go to the market, the safety of GMOs is not guaranteed. Therefore, it is important for consumers to be knowledgeable about the foods that they are purchasing, whether it is for dietary, ethical, or environmental reasons.
In an era where more and more people are shifting toward healthier lifestyles, the demand for organic foods is increasing. Certified organic agriculture is GMO-free, and Whole Foods has reported that there is a growing demand for non-GMO products. Items with a Non-GMO label see sales spike between 15 percent and 30 percent. This shows that consumers without a doubt prefer non-GMO products.
Therefore, customers should have the right to know whether they are purchasing an actual organic item or a GMO product. Recent research conducted by the Just Label It campaign supports this claim and reveals that 92 percent of citizens want the right to know what kind of food they are purchasing.
Currently, dozens of other countries already have genetically modified food-labeling requirements. The European Union imposed mandatory labeling in 1997, and since then, GMO products have been phased out from the agriculture and food industry. Whole Foods is taking great strides in ensuring that American citizens receive the information they need in order to make better health choices. It is hoped that other grocery stores will follow suit, eventually leading to a federal law. Sign the petition below to thank Whole Foods for supporting consumers’ rights and requiring GMO labeling.
Dear Mr. Mackey,
I recently heard about Whole Foods Market’s pledge to require all North American stores to incorporate GMO disclosure labels, and I would like to commend you for this decision. As you may know, the use of GMOs in the American food industry has been a growing issue in recent years. There are no safety testings required for GMOs before they are distributed to markets. Therefore, there is not enough scientific research to confirm the safety of these products. Because of this, consumers deserve the right to know what it is they are purchasing.
Recent polls have shown that 92 percent of Americans want to be informed about whether or not they are purchasing a GMO product. Whole Foods has reported that there is a growing demand for non-GMO products. If customers prefer non-GMO products then they should be aware of which products are GMOs and which are not. There are already dozens of other countries that have GMO labeling requirements. The European Union imposed mandatory GMO labeling in 1997, and since then, GMO products have virtually disappeared from the food industry.
I am pleased that Whole Foods is taking the right step in enforcing consumers’ rights. It is hoped that with your lead, other grocery stores will follow suit and help American citizens make informed decisions about their dietary preferences. Thank you for your pledge to require GMO labeling in all North American Whole Foods stores.
[Your Name Here]
Photo credit: Alan Fryer via Wikimedia Commons