Target: Kevin Tsujihara, Chairman and CEO of Warner Brothers and Jeff Robinov, President and COO of Warner Brothers)
Goal: Reduce the excessive waste created by movie sets by making them green.
Anyone who lives in a city where a movie has been made knows how toxic and wasteful filmmaking can be. The actors’ trailers spew choking exhaust fumes into the air and sets are fueled by diesel, methane-emitting generators. Catered food served with plastic utensils is thrown in the trash at the end of the day. All of this happens so that people can be entertained for a couple of hours and those in the film business can continue making millions of dollars. It’s time for this billion dollar industry to use some of its resources to make filmmaking eco-friendly. Ask Warner Brothers to lead the way by making all of its movie sets entirely green.
A 2006 study conducted by the University of California uncovered that the film and TV industry create more air pollution in the Los Angeles area than four out of the five other sectors studied, aerospace manufacturing and hotels included. The only industry responsible for causing more pollution than TV and film was the petroleum manufacturing industry. In addition to air pollution, resources like wood, paint and other toxic, synthetic chemicals are used to build sets which will be thrown in landfills once filming has ended. While decomposing, the chemicals leech into soil, water and water supplies and the rotting sets emit methane gas into the air. These are only a few ways in which the film industry is recklessly causing large scale damage to the environment.
Although some Hollywood studios have made attempts at being more environmentally conscious by recycling movie sets, it’s not enough. Recycling sets is commendable, but the real problem comes from Hollywood studios hiring short-term production companies to meet their filming needs. Thinking of ways to reduce waste requires time and resources. Short-term production companies don’t have the time, but Warner Brothers certainly has the resources to hire green production companies who do.
As one of the top six movie studios in the country, Warner Brothers has an opportunity to set an example to other studios by leading the way in eco-conscious practices. The film industry isn’t going anywhere, which means the current wasteful methods of making movies will continue, unless we ask those in charge at Warner Brothers to put a stop to them. Ask Kevin Tsujihara and Jeff Robinov to lead the way for eco-friendly filmmaking practices by requiring Warner Brothers movie sets to be entirely green.
Dear Kevin Tsujihara and Jeff Robinov,
Filmmaking is one of the largest, and largely overlooked, sources of air pollution in Los Angeles. Aside from polluting the air, movie sets are thrown into landfills where toxins leech from them into soil and water. Food and props are typically thrown away, also adding to landfill waste and pollutants being leaked into air, water and soil. If making a film requires the environment to be polluted, then film industry executives need to start getting creative and think of eco-friendly alternatives.
As leaders of one of the top six movie studios in the country, you have a valuable opportunity to lead the way in eco-conscious filmmaking practices. By hiring green production companies instead of wasteful short-term ones, you can set an example to other movie studios to do the same. Your quarterly 2012 earnings reports boast of growth and record profits, without any regard to what you’ve done to the environment to achieve those. We ask you to reduce the impact making movies has on the environment by making movie sets entirely green.
[Your Name Here]
Photo credit: Loren Javier via Flickr