Tell L.L. Bean to Stop Selling Fur

Target: Christopher McCormick, President and CEO of L.L. Bean

Goal: Tell L.L. Bean to stop selling fur products.

A recent L.L. Bean catalog features numerous fur-lined items. With all the modern technology and textiles at its disposal, surely a top apparel company–even one specializing in outdoor winter apparel–can find warm, cruelty-free alternatives to fur. Sign the petition and urge L.L. Bean to go fur-free as soon as possible.

Animal welfare groups have long condemned the fur industry, and with good reason. The fur industry obtains pelts from animals raised on farms or trapped in the wild. Animals on fur farms are kept in small cages that do not allow them their natural range of motion, and most foxes raised for their pelts are killed by anal electrocution, a fact openly acknowledged by both the European Fur Breeders Association and the Canadian Fox Breeders Association. Animals trapped in the wild may remain stuck in traps for days, alive, terrified, and in pain.

Given L.L. Bean’s company values and reputation, it seems like it would be the last company to be involved with such a horrific industry. According to the company’s website, “The values that the company’s founder, L.L. Bean, was raised to believe in were simple and deeply ingrained. Nature is something to be revered. Family ties are a priority. Being neighborly is a matter of course. And ‘do unto others’ is not just a saying, but a way of life.” Surely a company that reveres nature and strives to live by the Golden Rule can see the incongruity of peddling fur at the same time.

Help L.L. Bean realize that its fur-trimmed items are compromising its status as a company that is moral, ethical, and respectful of nature. Sign the petition and urge L.L. Bean to eliminate fur from its inventory.


Dear Mr. McCormick,

L.L. Bean has always prided itself on being a business built upon strong ethics and a deep respect for nature, and its consumers have been proud to support such a company. However, the recent inclusion of fur-trimmed items in L.L. Bean’s catalog has called these values into question. Please reject the cruelty of the fur industry and reaffirm L.L. Bean’s position as a company that cares about nature and ethical business practices by taking fur off the shelves at every L.L. Bean.

L.L. Bean is, in many ways, an admirable company in terms of animal rights, which makes its support of the fur industry rather puzzling. In addition to supporting numerous general conservation efforts, the company provides financial assistance to many charities centered on the welfare of wild animals, including the Atlantic Salmon Federation, the Maine Audubon Society, the National Wild Turkey Federation, the Ruffed Grouse Society, Trout Unlimited, and the Saco River Salmon Club. Why the incongruity between L.L. Bean’s admirable charitable works and its less-than-admirable dealing with the fur industry?

I urge you to do what is right–drop fur from the L.L. Bean catalog and stand up for the rights of all animals.


[Your Name Here]

Photo credit: Anna Strumillo via Flickr

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  1. Never again will I order from L. L. Bean. The wearing of fur is an obscene act of atrocity towards living, feeling beings, the marketing of fur sets a depraved example.

  2. Julie van Niekerk says:

    I too will tell my frieds not to shop there.

  3. If LL Bean is selling fur as of 3/1/13. I will no longer order items from them. I will also ask my friends and family to do the same. It seems that money will be the only thing that motivates people like these.

  4. nowadays No one needs fur!!!!

  5. I have been getting their catalogs & saw they use fur. I wrote them to let them know fur isn’t needed in today’s world. Then said “take me off your mailing list!” I have never bought from them & I am glad.
    Too many corporations are putting aside compassion for money – FAIL

  6. Agree Jan, Fur = Fail. No more orders from me L L Bean

  7. There are thick blankets, jackets, and clothing made out of treating the animals well — almost as pets, and gently and firmly shaving the wool off before the hot season. This is good for the animals and the people benefit.

  8. You would think they would “get with the program” and respect the wishes of their customers not to use fur! Instead, they offend a good part of their client base. I understand they also use DOG FUR!!! TALK ABOUT APPALLED!!! WILL NEVER DO BUSINESS WITH THOSE HEARTLESS MONEY MONGERS…EVER!

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