Target: Toyota Motor Corporation President Fujio Cho, and Chairman Akio Toyoda
Goal: Thank Toyota for advancing production and wider use of fuel-efficient vehicles
Over the past few years, as gas prices have continued to climb, and the effects global warming have become a more pressing issue, people have been looking for ways to change. People are investing in forms of renewable energy, moving into smaller homes or more affordable areas, cutting down on unnecessary expenditures, and so on. However, one of the most noticeable ways people have been becoming more energy efficient is through their cars. More people are driving hybrids than ever before; but there is one that is clearly at the top—the Toyota Prius.
Introduced in Japan in 1997, and to the rest of the world three years later, the Prius quite literally revolutionized how the automotive industry looked at fuel efficiency. Now, after thirteen years of unmitigated success with the Prius, Toyota is looking to once again ramp up its production of green vehicles.
Over the next three years the company intends to introduce 21 new hybrid vehicles, including a 100% electric option. Toyota hopes to have a fuel cell powered car on the market in 2015. The initial run of electric cars will be limited in number and expensive for consumers, but they are also releasing a more affordable all-electric version of their popular Rav-4. The proliferation of fuel cell technology in cars would represent a massive leap forward in terms of green technology and renewable energy, as they use hydrogen to produce electricity and have virtually zero carbon emissions.
Obviously, Toyota has a significant financial motive in developing these technologies (the last couple years have not been kind to automobile manufacturers), but that is not the point. The simple fact is that they are committed in the long term to developing these technologies which have already proved beneficial for consumers and the planet. Sign this petition and thank Toyota for its continuing commitment to efficient energy solutions and environmental responsibility.
Dear Mr. Cho and Mr. Toyoda,
I am writing in regards to your plans to increase your production of hybrid, electric, and fuel cell vehicles. These are important steps in the automotive and environmental worlds and I would like to thank you for them. For some years now the Toyota Motor Corporation has been on the forefront of fuel-efficient vehicles and does not seem to show any signs of slowing down.
Carbon emissions and crude oil shortages continue to be problems that affect the world at large. They have forced many people to rethink their lifestyles and consumption habits. Some people have not had the luxury of doing this by choice. Those who have however, have often turned to one of your most popular cars, the Prius, as a means of lightening their own burden financially, as well as the Earth’s burden, environmentally. Since its introduction the Prius has represented a tremendous advance in green technologies, and the rapid rate at which they have been selling goes to show just how eager people are to embrace such technologies.
Now, you have announced that you will be taking what you started with the Prius even further by introducing nearly twenty-one more hybrid and electric cars to your catalog over the next three years, with hopes of having a fuel cell powered option on the road in that same time frame. Mr. Cho, Mr. Toyoda, the two of you and all of those who work for you have once again revolutionized green automotive technology, something you should be extremely proud of.
These advances, which you are on the cutting edge of, are certain to help the world and be beneficial to the environment. Once again, thank you. I hope this new run of environmentally friendly vehicles is a great success for you.
[Your Name Here]
Photo credit: Paul Garland via flickr