Target: Mr. Leonard Riggio, the chairman of Barnes and Noble Inc.
Goal: Convince Barnes and Noble to stop purchasing books made from unsustainable paper supplies.
Barnes and Noble is the largest bookseller in the entire world and is helping to destroy rainforest resources in Indonesia. This is not a debate of whether or not going digital is better—books can still be read, but they should be created with sustainable paper sources.
Barnes and Noble is one of the former eleven major companies who dealt with Asia Pulp and Paper (APP), a logging company which is known for its destruction of Indonesian forests. One animal that has been harmed in the process is the rare Sumatran tiger. The wild population of this great cat is estimated to be less than five hundred individuals. APP was even caught logging within the Senepsis Tiger Sanctuary, an area that APP claimed it protected. Other animals that have been harmed include elephants and orangutans, not to mention other vital parts of the Indonesian ecosystem.
Asia Pulp and Paper is also emitting large amounts of greenhouse gases and contributing to global warming through its unsustainable practices. It is estimated that APP’s emissions are five hundred times higher than it reports.
Many of the eleven major companies, including Kroger and Xerox, and a slew of other smaller industries, have severed their ties with APP. Barnes and Noble is one of the few giants who refuses to do so. Ironically, Barnes and Noble carries many specialty recycled products in its stores, including notebooks which proclaim to be produced from one hundred percent post-consumer fiber materials. Looking around, one can also find Greenpeace’s products, one of the major environmental organizations which exposed APP’s wrongdoing, on Barnes and Noble shelves. And yet the giant refuses to end its connection with APP.
Let Barnes and Noble know that breaking with APP will not be the end of the book industry. There are plenty of ways to get paper which do not require destructive practices.
Dear Mr. Leonard Riggio,
In light of recent investigations, it is clear that Barnes and Noble is one of the only industries still connected to Asia Pulp and Paper (APP). Over the past several months, APP has been exposed for its destructive practices, including the deforestation of vital Sumatran tiger habitat, illegal logging, and chronic levels of greenhouse gas emission.
Multiple companies such as National Geographic, Xerox , Kroger and Oasis Paper have severed ties with APP. In order to move forward, Barnes and Noble must do the same.
There are other ways to obtain sustainable paper for Barnes and Noble products, ones that do not require the use of destructive logging practices. Please end Barnes and Nobles dealings with Asia Pulp and Paper in order to create a more sustainable world.
[Your Name Here]