Success: Major Retailer Drops Ivanka Trump’s Clothing Line

Target: Shannon Coulter, co-founder of #GrabYourWallet

Goal: Applaud campaign for causing lag in sales of Ivanka Trump clothing line at Nordstrom.

Major clothing store Nordstrom announced that it will not be carrying the Ivanka Trump clothing line next season. The company claims that the decision is purely based on how well the product sold and not the #GrabYourWallet campaign. While the hashtag may not have been Nordstrom’s motivation for dropping the brand, it, along with this ForceChange petition, was the motivation for numerous shoppers to boycott the store and Trump’s brand. Though she is technically not supposed to be involved with her businesses any longer, having the Trump name on the tag still benefits her.

Shannon Coulter started the twitter campaign after hot mic audio was released in which Donald Trump expressed that he can grab women because he is a celebrity. Though a woman herself, his daughter was silent on the matter and continued to support her sexist father, stirring anger in Coulter. In addition to social media accounts, the activist keeps a list of stores that sell Trump’s clothing, asking her followers to shun them economically and protest them boisterously. Walmart, Sears, and Macy’s are just a few sellers still on the list.

According to a spokesperson for the clothing line, business is still booming and expanding to other countries, and Nordstrom did not say if the drop was permanent. We have to keep spreading awareness and pressuring companies with our voices and our money to permanently discontinue selling Trump clothes. Please sign this petition to join the boycott as well as to applaud Coulter for one success of hopefully many to come.


Dear Ms. Coulter,

I am writing to congratulate you and your campaign on its first win — getting Nordstrom to stop selling the Ivanka Trump clothing line. Though the retailer claims it had nothing to do with the boycott, it is obvious that their lack in sales is a direct result of shoppers shunning the brand.

This company is just one of many that needs to stop carrying Trump’s clothing in order to make a bigger impact. Let’s keep the pressure up on companies like Amazon and Bloomingdale’s to stop selling these products. Thank you for your effort thus far and for getting Nordstrom to drop the clothing line.


[Your Name Here]

Photo Credit: Rubenstein

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  1. Kathryn Irby says:

    I simply can never THANK YOU enough for dropping Ivanka Trump’s clothing line!!!!

  2. I call on all suppliers and buyers to cease and desist from carrying and purchasing Ivanka labeled clothing and products.

  3. Good news1

  4. Anne Moeller says:

    This greedy and ignorant family has NO need for retail-MANY thanks and well done!!!!!

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