No Animal Torture for Coffee – #DropTheCrap – Social Media Alert

Civet-by-surtr

Target: Jeff Bezos, CEO of Amazon

Goal: Stop selling coffee made by intensively farming and mistreating the small mammal known as a civet.

Campaign update:

Adorable civet cats are kept in tiny cages in unsanitary conditions, so the world’s most expensive coffee can be made with their feces. Amazon.com sells this product despite the known cruelty of the industry. Tell Amazon to #DropTheCrap and save civets from a terrible fate.


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Kopi Luwak is made from coffee beans partially digested by civets, small nocturnal mammals. It was initially made from coffee beans collected from the excrement of wild civets, but growing demand for the expensive drink has led to civets being poached from the wild and kept captive in tiny cages and inhumane conditions.

Investigations into these civet farms found animals confined in loud and unhygienic conditions with many of them frail due to being fed only coffee beans. Civets were reportedly kept in tiny wire-mesh cages, causing the animals injuries and open wounds. Footage from a PETA Asia investigation shows sick and depressed civets, some displaying zoochosis, a neurotic health issue caused by stress and captivity. Large retailers such as Amazon are profiting from this extreme cruelty while allegedly tagging the coffee as “wild-sourced.”

Sign this petition demanding that Amazon stop selling Kopi Luwak at once, in light of the cruelty involved, with the hope that other retailers will follow suit.

PETITION LETTER:

Dear Mr. Bezos,

Amazon continues to sell Kopi Luwak, the most expensive coffee in the world, despite reports of extreme cruelty to civets involved in its production. While Kopi Luwak used to be made from collecting coffee beans partially digested by wild civets, the drink’s growing popularity has led to civets being caught and held captive in tiny and filthy wire-mesh cages.

Reports show animals suffering from depression, malnutrition and various health issues due to stress and the unhygienic conditions they are kept in. I urge you to stop profiting from such cruelty by stopping the sale of Kopi Luwak at once.

Sincerely,

[Your Name Here]

Photo credit: Surtr

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60 Comments

  1. Rita Grahn says:

    Who in their right minds would even want to drink coffee that came out of an animal’s sh*t???

  2. A curse on the bastards who perpetrate this cruelty, the authorities that allow it and the ignorant poor excuse for human beings that drink this coffee and shame on Amazon for selling it.
    Release these innocent helpless animals to a sanctuary NOW.

  3. “So many people insist they are against animal abuse, cruelty, suffering and the inhumane treatment of animals, yet they don’t understand they are actively engaging in and supporting egregious suffering, abuse, cruelty and inhumane treatment when they eat animals and their ‘by-products.’ If you are against cruelty, suffering and inhumane treatment, then you go vegan. It’s just that simple.” – Sarah Kiser

    • Thank you!!! TRUE TRUE TRUE!!!!

    • Agreed. I’m tired of all these billions of people who claim to care about the lives of others and insist they’re horrified at the thought of inflicting cruelty when that’s exactly what they’re all doing themselves every single day.
      People. .. go vegan or stop pretending you care (as long as it’s someone else you’re protesting about). One or the other.

  4. IF YOU’RE THAT DESPERATE FOR “SHITTY” COFFEE, I’WILL EAT COFFEE BEANS AND WILL SHIT THEM OUT, LIKE THAT THESE BEAUTIFUL CATS WON’T BE TORTURED ANYMORE.

  5. kay allan says:

    WHAT IS THE MATTER WITH THE HUMAN RACE, HOW SICKENING IS THIS, JUST FOR A FXCKING CUP OF COFFEE, THERE REALLY ARE TO MANY SICK AND TWISTED PEOPLE IN THIS WORLD, DRINK A CUP OF COFFEE FROM A BEAN FOR PITIES SAKE, THESE POOR HELPLESS CREATURES SHOULD NOT BE GOING THROUGH THIS EVIL VILE TREATMENT FOR ANY HUMAN BEING.

  6. Sarah Halfpenny says:

    Honestly, why should anyone or anything be made to suffer a lifetime of neglect and be torturously and so callously abused just so we humans can finance Amazon by purchasing their coffee? We can enter any supermarket or visit our local corner shop and support these businesses safe in the knowledge that no living soul has been suffering it’s entire life.
    Amazon – my family, friends and work colleagues will not be trading with you. This will be until you no longer use the poor civet cats, keeping them in squalid conditions, just to get the coffee beans. Amazon, you should be setting an example!!!!!

  7. Get a life. ?$100 ++++ for a tiny cup of coffee for society women, the ones who wear fur coats, buy ostrich bags and generally don’t give a damn about animal welfare.

  8. Meghan Okane-Olson says:

    Go to hell Amazon!
    I promise these poor animals that I will boycott Amazon forever and I will start a campaign to alert others of this cruel heinousmtreatment of these poor cats.

  9. Lilian Caughlin says:

    What the hell??? Bad Karma on all involved in this never ending animal exploitation. The lowest form of life.

  10. For those who like to drink animals poops what’s next would they be eating it

  11. sandra mason says:

    poop coffee .. yummy… there are way too many disgusting people.

  12. charles hall says:

    I don’t know what is worse, the people holding these poor animals captive or the people drinking the coffee knowing where it comes from

  13. Honestly, I’ve come to believe there is little hope for the human race. We are a barbaric species that regularly inflicts horrific abuse on other living creatures for the sake of profit, greed, research, fashion, entertainment, gluttony, etc. I’m tired of seeing the sad, terrified faces of animals who are kept cruelly caged sentient beings awaiting their eventual doom. It is unfathomable to me that anyone with a heart finds any of it at all acceptable.

  14. Amy Sharpe says:

    I cannot describe how outraged this makes me. It’s appalling and sickening to see animals being exploited b stupid, evil, soulless monsters – humans. The sick people who do this – that is, capture and torture the animals, the shops and websites that sell it, and the moronic people who buy/drink it should have their internal organs ripped out, so that they can experience the same torture.
    I have seen websites other than Amazon selling it and think they should make a public apology and stop selling it immediately.

  15. Losers drink shitty coffee! That is what is in their heads! Anything to be “different” and so important…
    Amazon administrators fall into that same category! Shit-Heads!

  16. Kopi Luwak Coffee is also sold by Starbucks! Boycott them and let them know! Write to them and protest at their head office. Their administration/marketing/sales staff must know about it! Time to wake them up!

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