End Support of Illegal Wildlife Trafficking

Target: ITV Studios Australia CEO, David Mott

Goal: Publicly apologize for using a lion cub from a facility that reportedly breeds animals for canned hunts and vow to stop using live animals on the show.

A popular TV show has come under fire again for using a lion cub from the hunting trade. The charity Campaign Against Caged Hunting (CACH) has stated that the five-week-old white lion cub used in episode 10 of the Australian version of the series “I’m A Celebrity Get Me Out of Here” is a victim of the illegal wildlife trade.

The show’s producers reportedly ignored warnings from various charities that told them that the facility where the cub came from, Letaba River Lodge Eco Park, reportedly breeds lions for canned hunting. Canned hunting is a cruel industry in which animals are bred in captivity and then trapped in enclosures where they are shot by tourists who pay large sums to kill a wild animal.

This is not the first time the I’m A Celebrity franchise has been criticized for its irresponsible and often cruel treatment of live animals. Sign this petition demanding the show’s producers publicly apologize for supporting canned hunting facilities and stop using live animals entirely.


Dear Mr. Mott,

The I’m A Celebrity franchise has come under fire once again for its irresponsible treatment of live animals. It is high time the show stop using animals entirely. In its latest misstep, the Australian version of I’m A Celebrity featured a lion cub reportedly from a facility that profits from breeding lions for canned hunts. Canned hunting is the vile practice in which animals raised in captivity are trapped in enclosures and shot by tourists.

Your company reportedly ignored several warnings that the white lion cub used in episode 10 came from one of these dubious facilities. ITV Australia was therefore knowingly participating in the illegal trafficking of wild animals. We demand ITV publicly apologizes for this action and pledges to stop using live animals on the show.


[Your Name Here]

Photo credit: Tambako

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