Target: La Redoute CEO, Nathalie Balla
Goal: Stop online clothing and home decor company from selling items made from cows’ skin and urge them to make a full switch towards faux-leather alternatives.
A recent investigation by PETA, focused on how leather is produced, allegedly revealed emaciated cows with open wounds, broken tails, and eye infections being improperly stunned before slaughter. Footage even revealed one cow being skinned alive. While most people may believe that leather is simply a by-product of the meat industry and would go to waste if not turned into clothing or other items, in most cases, this is simply not true. Cows in Bangladesh, China, and India, among other places, are often solely slaughtered for their hides. Moreover, this industry forces child workers to use sharp knives, dangerous machinery, and harmful chemicals that cause skin diseases and even cancer.
La Redoute is a French mail order clothes and home decor company and website that operates in 26 countries, including the United States. Its clothing collection features items made out of real leather, i.e. the hides of cows that have been abused and slaughtered in the name of fashion. The company also actively promotes leather, recently sending out an advertisement email specifically encouraging buyers to purchase clothing made out of cows’ skin. This is made more incomprehensible by the fact that the La Redoute collections also feature a large number of items made out of imitation-leather. Faux-leather skirts and jackets look just like the “real thing,” yet do not cause the suffering and death of innocent cows.
With this in mind, why does La Redoute continue to manufacture and sell items made of leather? With investigations surfacing and the general public’s increasing concern for animals, it is shameful that this corporation is still profiting from the hides of slaughtered cows. Sign this petition and urge La Redoute to drop real leather from its collections and make the switch towards cruelty-free faux-leather alternatives.
Dear Ms. Balla,
Your company continues to sell clothing items made from real leather, despite also featuring a number of very similar products made out of convincing imitation-leather alternatives. A recent investigation into the leather industry led by PETA allegedly revealed emaciated cows with open wounds, broken tails, and eye infections being improperly stunned before slaughter. One particular video apparently showed a cow being skinned alive. No matter where it is sourced from, leather production is a cruel business, which also often exposes child workers to sharp machinery and harmful chemicals.
Considering that consumers are increasingly drawn to ethical companies that do not profit from the mistreatment of animals, it is perplexing that La Redoute continues to manufacture and sell the hides of cows slaughtered in the name of fashion. Please change your mentality to protect the fate of these innocent animals. I urge you to drop real leather from your collections and switch to faux-leather alternatives instead.
[Your Name Here]
Photo credit: Bugs buny