Target: Howard Schultz, Chairman and CEO of Starbucks
Goal: Thank coffee company for stopping water bottling operations in drought-stricken California.
Starbucks’ bottling of water from areas in California suffering from the worst drought in recorded history will finally end, the company has announced. California residents and farmers will no longer have their water taken from them for a line of boutique bottled water. Applaud Starbucks for making this decision.
At a plant in Merced, California, Starbucks had been bottling water it for its Ethos bottled water line for years. While the company got its water from a private spring, it was speculated that its consumption drastically cut from municipal water supplies further downstream, causing problems for cities, families, and farmers currently contending with horrific drought.
Following the impassioned activism of concerned citizens who would not abide such wasteful misallocation of precious natural resources, including those here at ForceChange, Starbucks bowed to righteous public pressure. The company has agreed to phase out its California bottling operations over the next six months.
In the fight for environmental and social justice, it is all too easy to become discouraged with the carefree, wanton destruction by those in power—successes like this one give us all cause to be reinvigorated. Sign the petition below to express your appreciation to Starbucks for doing the right thing.
Dear Chairman Schultz,
I am writing you today regarding your company’s decision to phase out water bottling operations in California. I wanted to take the time to thank you for bowing to public concern and prioritizing the environment over profits.
California is becoming a desert. Crops are dying, reservoirs are literally drying up, and homes and cities are taking unprecedented steps to ration their water use. The people who are in California, who need water to survive, should always take priority over the profits of private enterprise. Thankfully, you and your business seem to agree with this sentiment, and decided to amend your ventures accordingly.
In a world dominated by corporations that care nothing for the environment if it stands in the way of the almighty dollar, it is refreshing to see one embrace its public responsibility. The world would be a better place if other companies followed in your footsteps. Thank you for doing the right thing and relocating your bottling operations out of drought-stricken California.
[Your Name Here]