Urge Food Project to Ditch Pesticide Partner


Target: Dror Berman, Managing Founding Partner of Innovation Endeavors

Goal: Urge an important initiative to feed the future world to end its partnership with an environmentally unfriendly chemical company

The human population is expected to grow to 10 billion by the year 2050, which will require a 70 percent increase in food production. The technology industry has effectively changed many aspects of peoples’ lives and is now confident that it will be able to feed the world’s population in 2050. The technology team behind this plan, called Farm2050, is made up of many different companies that bring different valuable skill sets to the table. One company involved, however, is not a positive addition to the future of agriculture: DuPont.

DuPont is a major developer of genetically modified crops and is the world’s third largest chemical creator. The company dominates agriculture and insists that its mission is to help solve the world’s biggest problems, including that of future food resources. However, the company’s products and processes are detrimental to the environment, use harmful nitrogen-based fertilizer, and controls global seed. DuPont escapes regulatory government control and has no business in the future of agriculture. Monarch butterflies, bees, and other pollinators are directly impacted by DuPont’s heavy pesticide use.

A healthy agricultural future is dependent on saving the world’s pollinators, avoiding pollutants such as nitrogen-based fertilizers, and ensuring that companies have consumers’ best interests in mind. DuPont has shown that it does not care for the well-being of the world or its inhabitants; it only cares about its bottom line. Urge Innovation Endeavors, one of the two creators of Farm 2050, to drop its partnership with DuPont in order to focus on the future of healthy agriculture.


Dear Mr. Berman,

Farm2050 is an ambitious project to feed the 10 billion people who will inhabit the earth in 2050. The company you helped found, Innovation Endeavors, is a key player in this technologically advanced agricultural future. Innovation Endeavors’ intentions are likely pure and focused on saving the planet and its future inhabitants. However, there are a couple of issues with Farm2050 that must be addressed before healthy change can be made.

First and foremost, DuPont must not be allowed to be a part of Farm2050. As the third largest chemical creator in the world, as well as a key player in the world’s pesticide poisoning, DuPont is not an advocate for the planet. The pesticide distributor is interested in profit and control.

Second, Farm2050’s website is too vague about its proposed ecological footprint. Feeding 10 billion people seems impossible now without destroying the earth in the process. In the future, please be transparent about Farm2050’s sustainability goals. If the project is not concerned with sustainable farming, it certainly should be. Destroying the earth is not a viable option if we want to protect future generations.

Please end your partnership with DuPont and develop transparent and sustainable farming goals.


[Your Name Here]

Photo credit: Brian Forbes via Wikimedia

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