Target: Robert L. Edwards, President of Safeway Incorporated
Goal: Ask Safeway to label their store brand products that contain genetically modified organisms
When the typical consumer goes to Safeway, they want to be able to distinguish between their choices so that they can make informed decisions about the foods they consume. Many Americans say they understand that a huge amount of the processed foods they buy at the grocery store contains genetically modified organisms (GMO).
As one of the leading national supermarket chains, Safeway should be able to offer some clarity for their customers. The problem is, consumers don’t have that choice because Safeway won’t label its products that clearly contain GMOs. On top of that, agriculture companies such as Monsanto are spending a lot of money to counter the rising support for GMO labeling. Safeway is a partner of the Grocery Manufacturers Association, which has contributed a large amount of money to reverse the initiative to label GMOs.
Although Safeway has said that it supports GMO labeling, it has been ultimately supporting companies that are trying to defeat the labeling cause. Over sixty countries have now made it mandatory to have GMO labeling, and the idea has huge support in America. Although more studies still need to take place to understand the complete impact of GMOs, consumers should be cautious about their purchases. Some GMOs are designed to allow foods to withstand powerful pesticides, which have been linked to a host of serious health risks.
Buyers have a right to make healthy and knowledgeable choices about the food they eat. Please ask Safeway to label their store brand products that contain genetically modified organisms.
Dear Mr. Edwards,
Safeway is one of the leading national grocers and has gained an extraordinary number of loyal customers who do their primary grocery shopping at your stores. Please think about these customers when you are labeling your store brand products. Consumers should have a right to be knowledgeable about what they are buying for themselves and their family. Your processed foods should be labeled if they contain genetically modified organisms. Consumers have become much more savvy shoppers who are health conscious and care about ingredient lists and labels.
If you were to disclose what is in your brands, you will potentially gain more trust on a national level. Please consider labeling your store brand products that contain genetically modified organisms.
[Your Name Here]
Photo Credit: Jen Russo via Wikimedia Commons