Applaud Campaign Empowering Girls

woman power

Target: Sheryl Sandberg and the Ban Bossy campaign

Goal: Commend efforts to empower girls to be leaders

A new campaign called #BanBossy has emerged with Sheryl Sandberg, Facebook COO and founder of female empowerment nonprofit Lean In, at its head; when Sandberg phoned Anna Maria Chávez about her idea, the Girl Scouts USA CEO immediately agreed to get involved. The basis for this campaign is the idea that the stereotype of the ‘bossy’ woman holds girls back and represents a double standard; boys with leadership qualities are praised for being assertive, while women are considered ‘bossy’. Sandberg told ABC News, “We know that by middle school, more boys than girls want to lead, and if you ask girls why they don’t want to lead, whether it’s the school project all the way on to running for office, they don’t want to be called bossy, and they don’t want to be disliked.”

The Ban Bossy site contains graphics and videos that explain the damage that words like bossy do to girls’ confidence and desire to lead, as well as inspirational articles, quotes, and activities for inspiring self-confidence in girls. For further reading and motivation the site has a resources page with leadership tip sheets specifically designed for girls, parents, teachers, managers, and troop leaders. Through this campaign, Sandberg and Chávez recognize that the way girls are socialized from a young age to be meek and doubt their ideas contributes to fewer women at the top later in life. As Sandberg notes, “If you look at the world, women do 66 percent of the work in the world. Woman produce 50 percent of the food. Women make 10 percent of the income and women own 1 percent of the property. We are 50 percent of the population. We are 5 percent of the Fortune 500 CEOs. We are 17 percent of the board seats. We are 19 percent in Congress. That’s not enough for 50 percent of the population.”

By signing this petition, you are thanking the hard workers behind this campaign for the creative ways they encourage girls to speak up and be confident in their ideas. You are urging this campaign to continue inspiring girls to be creative leaders.


Dear Sheryl Sandberg and the Ban Bossy team,

Your recent campaign launch and success has been incredibly inspiring. Girls need to see their leadership qualities praised just as much as boys’, so that they can continue to speak up confidently, without apologizing for having original ideas.

Thank you for recognizing that the socialization of girls through the negative ‘bossy female’ stereotype has a traceable damaging effect on the prevalence of women leaders in our society. Thank you for standing up against negative female stereotypes and encouraging girls to embrace and build their leadership skills, because the world needs them.


[Your Name Here]

Photo credit: Wikimedia Commons

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