Target: Mariano Lozano, CEO of The Dannon Company
Goal: Urge Dannon to stop putting nanotechnology in yogurt products
From arsenic in chicken to make it ‘pinker’ to flame retardant chemicals found in soda, consumers have endured lies and deception from companies simply looking to cash in on our collective ignorance. The latest tale of deceit comes from The Dannon Company, one of the leading producers of fresh and frozen dairy products in the world. A study conducted by The Project on Emerging Nanotechnologies revealed that Dannon has been lacing its yogurt products with metal to make it look whiter.
What’s more is Dannon has been keeping the presence of nanotechnologies in its products a secret. Titanium dioxide is an inorganic pigment used in an array of commercial industries as protective coating, pigment for plastics, printing ink and paper dye. Now, the bright white colorant has found its way into consumer’s bellies.
The risk of ingesting titanium dioxide over time is largely unknown, as companies disguise the metal under names like Pigment White 6. And, according to the report by The Project on Emerging Nanotechnologies, yogurt isn’t the only product on the market containing the pigment. Unnaturally white foods like marshmallows, icing, and certain candies all contain titanium dioxide. The study also found that children are more likely to ingest the metal because they make up the majority of consumers that eat such products.
Although the health risks aren’t completely understood, the reality is that metals don’t belong in food products, especially yogurt, which has been associated with healthy living and balanced diets since the dawn of the food pyramid. As a company that prides itself on “providing wholesome products to the greatest number of people,” Dannon’s deliberate concealment of the presence of metals in its yogurt products is cause for alarm.
Sign the petition to tell The Dannon Company’s CEO, Mariano Lozano to stop putting metal in our yogurts and to restore consumer trust with a formal apology.
Dear Mariano Lozano,
It has been brought to my attention that Dannon has been using unnatural pigments to achieve ‘whiter’ results in countless yogurt products. As one of the leading producers of dairy products in the world, you should be ashamed for knowingly hiding the presence of a potentially harmful product from your dedicated consumers. As a longtime buyer of Dannon products I am shocked and appalled. Metals, pigments and any other commercial products don’t belong in foods.
Your company’s motto is “providing wholesome products to the greatest number of people,” but there’s nothing wholesome about hiding titanium dioxide under names like Pigment White 6, and toting health and vitality when, in reality, your products could be harming your consumers. I urge you to stop the use of nanotechnologies in the production of your food products and to restore consumer trust with a formal apology.
We don’t need our yogurt to appear whiter to know that it is yogurt.
[Your Name Here]
Photo credit: Schwabin via wikimedia